ADWORDS WRAPPER

Google AdWords Keyword Tool

AdWords Wrapper is the official site of the original FREE Google AdWords keyword tool that wraps keyword phrases in 'quotation marks' (phrase match) and [square brackets] (exact match) for use in Google AdWords campaigns. There have been a few copycats, which is flattering, but AdWords Wrapper was the first of its kind as far as I am aware. There are no CAPTCHA requirements to use AdWords Wrapper.

Enter a list of keyword phrases and AdWords Wrapper will convert it into seven separate lists; (1) Broad, Modified Broad, Phrase and Exact Match; (2) Modified Broad, Phrase & Exact Match; (3) Broad, Phrase and Exact Match; (4) Phrase and Exact Match; (5) Modified Broad Match; (6) Phrase Match only; and (7) Exact Match only. Duplicates are automatically removed and keywords are sorted in character code order. Options include change to lowercase, remove bids, and remove URLs.

You may copy and paste the keywords into Google AdWords, AdWords Editor, a text file, Excel spreadsheet, etc.

How to Use

1. Enter keyword phrases into the box below (one keyword per line).
2. Check one or more of the options (optional).
3. Click the 'Wrap Keywords' button.

Negative Keywords Wrapper

The Negative Keywords Wrapper converts keyword phrases into negative keywords. Bids and URLs are automatically removed.

How to Use

1. Enter keyword phrases into the box below (one keyword per line).
2. Click the 'Wrap Negative Keywords' button.

Your privacy is respected. AdWords Wrapper does NOT collect or store any of the data. The keywords you enter are processed and immediately discarded afterwards.

• AdWords Wrapper typically only takes about one second to process one thousand lines of keywords. I recommend entering a maximum of 4-5,000 lines of keywords.
• Privacy policy: I respect your privacy. As such, AdWords Wrapper does not collect or store any of the data entered into the forms or generated via the use of AdWords Wrapper. The keywords you enter are only used to generate the reformatted keywords. They're immediately discarded afterwards.